Communications and Marketing Specialist

May 21, 2019
Tampa, FL
Job Type


The Communications and Marketing Specialist will coordinate, author, and support copywriting and editing of member and employee communications. They will Initiate, develop, and execute internal and external communications/notifications for new and/or updated products, processes, and services, as they relate to daily business at all levels, and provide communications support to other departments to include proofreading and editing content. He or she will utilize their writing and editing skills on a variety of projects to ensure that corporate communications are clear, concise, and consistent. He or she will work with the team to help create and maintain the brand experience for internal and external audiences.


Specific Duties:

  • Author and/or edit articles for the corporate newsletters, intranet, and website
  • Author and/or edit corporate communications such as emails, presentations, reports, training guides, and fact sheets
  • Ensure communications follow brand guidelines and speak with one voice
  • Update reception messaging and signage
  • Create graphics for communications, the intranet, and website
  • Provide event support for corporate events sponsored by Communications & Marketing/Promote the company mission, vision, and values
  • Update SharePoint pages – Marketing, Member Satisfaction, and E-Solutions pages
  • Author brand messaging
  • Represent the Communications and Marketing department on project teams and in meetings for corporate goals and initiatives
  • Provide graphic design support to other departments
  • Update pages for internal/external website
  • Coordinate, author, and execute the production of press releases with PR Agency and internal partners
  • Assist in preparing/scheduling all external and internal marketing collateral
  • Develop collateral and oversee distribution of communications processes to be used in marketing campaigns (mostly electronic)
  • Develop, update, and communicate corporate style guidelines
  • Create marketing graphics for company materials (brochures, postcards, newsletters, flyers, electronic communication processes, etc.) and inventory management of collateral
  • Design and layout advertisements to be placed in industry trade publications


Experience Necessary:

  • Bachelor’s degree in English, creative writing, journalism, or communications
  • Two years of experience writing, proofreading, and/or editing
  • Proficient in Associated Press style and grammar
  • Proficient in Microsoft Office (Word, Excel, Outlook, and PowerPoint)
  • Proficient in Adobe Creative Suite (Photoshop, InDesign, and Illustrator) and Acrobat Pro
  • Experience with E-Commerce/E-Communications platforms
  • Experience/knowledge of WordPress, SharePoint, and HTML a plus
  • Experience/knowledge of insurance industry a plus

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